Missed-call calculator
How much are missed calls really costing you?
Scenario value of those calls
per month · $0 a year · 0 jobs a month
The data behind missed calls
Why the number is bigger than you think
of calls to local service businesses go unanswered.
of callers who hit voicemail hang up without leaving a message.
of people whose call isn't answered never call back, they dial a competitor.
Sources: 411 Locals 2024 call-answer study (85 businesses across 58 industries; only 37.8% answered live); Invoca call-intelligence research; Forbes.
How the math works
Scenario value = missed qualified calls a month × booking rate × close rate × average job value. Every number is yours, so the result is a scenario for your business, not an industry average. An AI receptionist gives those callers an answer and a next step when your team cannot pick up.
Free to embed
Put this calculator on your website
Free to use on any site, blog, or client report, just keep the link back. Copy the code and paste it where you want the calculator to appear.
Questions, answered
Frequently asked questions
How does this missed-call calculator work?
Enter your own numbers: missed qualified calls a month, how many of those callers would book, how many booked jobs you close, and your average job value. It multiplies them into a scenario for the revenue those calls could represent each month and year.
Is this a forecast?
No. It is a scenario built only from the numbers you enter. Change any input and it updates. If you are not sure of a number, use your best estimate and treat the result as a range, not a promise.
Where do the benchmark figures come from?
411 Locals' 2024 call-answer study found 62% of calls to local service businesses go unanswered. Invoca finds 86% of voicemail callers hang up without leaving a message, and Forbes-cited research shows 85% of unanswered callers never call back. Sources are listed on this page. The calculator itself uses only your inputs.
Can I embed this calculator on my own site?
Yes, it's free. Scroll to “Put this calculator on your website,” copy the code, and paste it anywhere. The embedded version works on any site and links back to yourdomain.
Will you email or call me?
Only if you ask. The calculator is free with no email required. If you want a custom AI receptionist demo trained on your business, you can request one and we build it in 72 hours.
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