Missed-call ROI calculator
How much are missed calls really costing you?
Most owners are shocked by this number. Drag the sliders, in 10 seconds you'll see how much revenue your business leaks every month from calls that ring out, and how much an AI receptionist could recover.
You're leaving on the table about
per year · $0/mo in lost jobs
How the math works
Lost revenue = missed calls/week × 52 × average job value × close rate. We apply the recovery rate that an AI receptionist achieves once it answers every call and books the bookable ones, about 80%.
Why the number is usually bigger than people expect
A 2024 study by 411 Locals (85 local businesses across 58 industries) found only 37.8% of inbound calls were answered live. Of the callers who hit voicemail, 86% hang up without leaving a message (Invoca). And 85% of unanswered callers never call back, they dial a competitor (Forbes). The leak is bigger than it feels.
Questions, answered
Frequently asked questions
What does this missed-call calculator do?
It estimates how much revenue you're leaving on the table from missed calls every month and year, based on your missed-call volume, average job value, and close rate.
Where do the numbers come from?
411 Locals' 2024 call-answer study found that 62% of calls to local service businesses go unanswered, and Forbes-cited research shows 85% of those callers don't try again. Voicemail abandonment runs ~86% (Invoca). We apply your inputs against those benchmarks.
How accurate is the recovery estimate?
It's a conservative model that assumes an AI receptionist recovers most missed calls and converts them at roughly your stated close rate. Real recovery is often higher because callers who'd otherwise have given up get answered.
Will you call me?
Only if you ask. The calculator is free to use with no email required. If you want a custom demo trained on your business, you can request one in 72 hours.
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